Spotlight Apple Store Commercial

When Spotlight launched at the Apple online store, Logitech decided to produce a promotional thirty-second spot showcasing a Spotlight user's journey from preparation to presentation. Along with the writer, I sketched up a series of storyboards that explained my approach to the overall visual direction. Together with the DP and his crew, we were able to work collaboratively on site and complete this little film.

Role: Art direction, storyboarding, visual design, and brand strategy.






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